Back in April I critiqued a logo for a kids group called Neon Kids. Phil (the designer) got in touch with me recently to let me know he had made some changes to his original concepts based the critique here and feedback from the commenters.
From the Designer (Phil)
First off, thanks to all the great Logo Critiques readers who commented on the review of the Neon Kids logo! It has been about three months since the critique was posted. Since then weve done quite a bit of work on the logo — including a ton of research, incorporating some very informative user feedback, and of course, we spent lots of time in Adobe Illustrator CS4.Continue reading this article
I received 4 logo concepts, at various stages of completeness, from Phil. He is working on a logo for a childrens ministry called NeonKids. The children in this group are from 3-14 years old. Phil had this to say about his project,
The ministry is going to be called NeonKids, with the tag-line Let your light shine brightly. Some of the concepts Ive played around with electricity, lightning bolts, light bulbs since those are some of the elements that are in the general theme the program is looking for.
Once again, I wont be following the normal format for critique that Ive been using up until now. Instead, Im going to pick two concepts from the group that I think have the most potential. I will critique them and offer thoughts on some other conceptual directions for Phil to explore.Continue reading this article
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